When Comscore released its Q1 2026 AI Intelligence Report on June 2, the headline number was almost too large to trust: Claude desktop conversations totaled 22 million in March 2026, up 1,858% from October 2025. That is not a year-over-year comparison. It covers five months. No other platform in the report posted anything close to that rate of change over the same period, and the figure lands in a report where ChatGPT's 55% year-over-year growth is treated as a sign of continued category dominance.

The two numbers together describe an AI market undergoing a structural shift rather than linear expansion. ChatGPT is still the leader by a large margin, but the conversation around which model consumers reach for — and how often — is more open than it was in late 2025.

How the Numbers Stack Up

In desktop conversations during March 2026, ChatGPT reached 244 million, up 55% year over year. Claude's 22 million sits well behind that, but the trajectory is the story. As recently as October 2025, Claude barely registered in Comscore's panel data. By March, it had become a measurable slice of a very large market.

On desktop visitors, the picture is somewhat different. ChatGPT led with 87 million unique desktop visitors in March, followed by Copilot at 44 million and Gemini at 30 million. Claude's visitor count was not broken out separately in the headline figures, which suggests the conversation-count surge is partly driven by heavier usage per session rather than pure audience expansion. That reading is consistent with the usage pattern Anthropic has reported internally: Claude users tend to run longer, more intensive sessions than typical ChatGPT users, a dynamic that shows up in Anthropic's $47 billion annualized revenue run rate, which skews heavily toward professional and enterprise accounts.

Key Facts: Comscore Q1 2026 AI Report

  • Claude desktop conversations, March 202622 million
  • Claude conversation growth since Oct 20251,858%
  • ChatGPT desktop conversations, March 2026244 million
  • ChatGPT desktop visitors, March 202687 million
  • AI tool desktop penetration, Q1 202636% of desktop users
  • AI tool mobile penetration, Q1 202623% of mobile users

Who Is Using These Tools

The Comscore data also complicates a common assumption about who drives AI adoption. Across ChatGPT, Copilot, and Gemini, women over-indexed on mobile use in March. On ChatGPT, women posted a mobile index score of 113 versus men's 87. The gap was wider for Copilot (women 123, men 77) and Gemini (women 118, men 82). Index scores above 100 mean that group uses the product at a higher-than-average rate relative to their share of the population.

This matters for how AI companies think about growth. If the next wave of adoption is coming primarily from mobile and from user segments that have historically been underserved by developer-focused messaging, the product roadmaps that prioritize coding tools and API access may be missing a substantial part of the available market. Anthropic has acknowledged this tension: its recent consumer pivot toward voice, memory, and lifestyle features is a direct response to data showing that the professional user base, while high-value, is not the whole story.

Comscore also flagged that in March 2026, users averaged 4.9 prompts per conversation on ChatGPT, 4.6 on Gemini, and 7.1 on Copilot. Claude was not benchmarked on this metric, but Anthropic's internal figures from enterprise accounts consistently show longer sessions and more turns, which correlates with the outsized conversation count relative to visitor totals.

"The data shows consumers are expanding their use of a wider range of options. While ChatGPT continues to lead the AI assistant category, its growth now has company." Comscore Q1 2026 AI Intelligence Report, June 2026

What the Trajectory Means for the Market

The Comscore figures arrive at an interesting moment for Anthropic. The company filed its IPO prospectus confidentially with the SEC on June 1, targeting an October 2026 listing that would value it at near $1 trillion. One of the central questions for prospective public investors is whether Claude's growth is durable or a spike tied to specific product launches. A five-month window is not long enough to answer that definitively, but 1,858% is not the kind of number that gets chalked up to noise.

For the broader AI market, the Q1 data suggest the category is moving from a winner-take-most dynamic toward something more fragmented. Copilot and Gemini are both running at tens of millions of visitors without threatening ChatGPT's conversation lead. Claude is growing faster than any of them from a lower base. That combination, multiple well-resourced challengers with differentiated user bases and none of them near saturation, is not typically what a mature market looks like.

The penetration numbers underline this. AI assistant tools reached 36% of desktop users and 23% of mobile users in Q1 2026. Those figures sound large, but they also mean that roughly two-thirds of desktop users and more than three-quarters of mobile users are still not regular AI assistant users. The addressable market for every platform in the report, Claude included, is still bigger than the current installed base. You can see this reflected in download trend data that has shown Claude gaining share in app stores even as ChatGPT's absolute growth continues.

Comscore plans to publish the full Q1 2026 AI Intelligence Report as a public whitepaper. The consumer usage data it contains will likely become a reference point in Anthropic's IPO prospectus and in the competitive filings of every AI company that appears in the comparison set.

Further reading: Learn more about Claude's model family, read our background on Anthropic, or browse the latest Claude AI news.